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Why, Nikon? Why?!
The latest from the Phoblographer for August 8th, 2025.

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Here’s the latest:

Is Laowa Launching a New Telephoto Lens For Fujifilm GFX?
By Nilofer Khan
August 8, 2025
Venus Optic's Laowa has been quite a hit amongst landscape and macro photographers. The company has introduced options such as the 20mm f4 Zero-D Shift lens, the 90mm f2.8 2x Ultra Macro, and the Laowa 15mm f4 Wide Angle Macro have been great performers and come at a cost-effective price. Reports have revealed that Laowa is working on a new telephoto lens, which will not only be for full frame users, but also cater to medium format camera. Here's the first look at the lens.

7Artisans Launches New Prime Lens That is Perect for Night Photography
By Nilofer Khan
August 8, 2025
Recently, we spoke about 7Artisans launching two full-frame lenses for enthusiasts: the 14mm f2.8 and 75mm f1.4. Designed to cater to the needs of photographers who want crisp images at an effective price, 7Artisans is now adding a third lens to its portfolio, which will excite low-light image-makers: the 24mm f1.8. What does the lens promise? Let's have a look.

Future Canon Telephoto Lenses May Be Smaller, Sharper, Smarter
By Nilofer Khan
August 8, 2025
With the mirrorless range, Canon now has 50 different lenses in its portfolio. While their EF lenses have paved the way for the optics we use today, there is still plenty that Canon has yet to explore. For starters, it needs to make its telephoto lenses more compact and lightweight, which Tamron has been able to nail over the years. The company is serious about getting things right for its newer system, and its latest patent showcases what exactly it is working with. Here is a look at the three new lenses, which photographers will certainly enjoy.

The Best Leica Monochrom Cameras to Pick and The One To Leave Behind
By Nilofer Khan
August 8, 2025
Leica has some exciting cameras in its portfolio. The Leica M series is perfect for professionals, while the Q series is designed as a perfect compact camera. The third segment is a mix of both, but it offers a distinct sensor: the Leica Monochrom. The black and white sensor cameras are unique, and they offer something special to those who want extra texture and details in their images. Choosing a camera of this nature can be challenging, so we have a few options that can help narrow down your search.

Why Does Nikon Refuse to Make a Rangefinder Style Camera?
By Chris Gampat
August 7, 2025
If you ask camera lovers what they'd want the most from Nikon, it's pretty universally accepted that they want a Nikon SP digital of some sort. It's something that Nikon has never done -- a rangefinder-style camera body that gives us pretty much everything we want and need. Ideally, it would have weather resistance, IBIS (or not), and lots of megapixels because it would be a photography-first style of camera. Most importantly, it wouldn't feel like the stepchild that was ignored the way that the Nikon ZF C felt when it was released.

Street Photographers: You’ll Love Our Presets
By Chris Gampat
August 7, 2025
Lots of presets often require tons of tweaking. But not ours! Our presets are designed to make editing a minimal task so you can get back to shooting! We're in love with Retro Digital. Luckily, that's when we founded the website closer to two decades ago. So we dove into our image archives, looked at how the Adobe Gurus were telling us how to edit, and adapted those methods to create our Retro Digital Lightroom Presets and Capture One Styles. These are in addition to the popular Photojournalism presets that we released a while back.

Compact Cameras Climb, DSLRs Dive: The CIPA June Report Tells All
By Nilofer Khan
August 7, 2025
As we step into August, we have only a few more months before the year ends. However, crossing the six-month mark before the new year often calls for a time of reflection. And we don't just mean a personal one; rather, we mean how the camera industry is performing amidst the varied global and economic turmoil. To give us better clarity, the Camera & Imaging Products Association (CIPA) has just announced its mid-year report, which sheds light on how sales are working and in whose favour. Here's a look.

Crucial Lessons You Can Learn From Fred Herzog
By Nilofer Khan
August 7, 2025
When it comes to color photography, Saul Leiter is often credited with being the first photographer to dabble with the medium. However, while photographers such as William Eggleston, Joel Meyerowitz, and Martin Parr gradually made color photography more popular, there was another individual whose name is somewhat lesser-known in this genre: Fred Herzog. A contemporary of Leiter, Herzog went on to make thousands of color images, with his most popular work being his series based in Vancouver, Canada. Today, we take a look at what valuable lessons we can learn from the master of color photography.

What More Can We See From Nikon In 2025?
By Feroz Khan
August 7, 2025
It's been a steady climb for Nikon in the mirrorless photography segment over the last 4 years. The last two especially, have seen various new cameras aimed at amateurs and prosumers, and a plethora of lenses released across all skill levels. With a handful of releases this year so far, Nikon photographers are curious to know what the second half of 2025 might bring for their favorite camera brand.