We Found Out a Big Camera Industry Secret

The latest from the Phoblographer for October 15th, 2025.

Author

Chris Gampat
October 15, 2025

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Here’s the latest:

The Latest Photography Trend? Shooting “Film” Without Any Actual Film

By Nilofer Khan

October 15, 2025

Since digital took over, there are many purists who want the same 'film-like' experience with their digital camera. For some, it is the colors of the film, for others, it is the beauty of the hazy frames. However, there is a third group that wants to shoot just like you do with film: limiting the frames. A new site called Real Analog Film has found a way to help creators, but it seems that this has led to a debate on the internet.

Exclusive: The Founder of Camp Snap Shares How Cameras Don’t Have to Cost a Lot of Money

By Chris Gampat

October 15, 2025

"I don't know yet," says Brian Waldman to me after I ask him what's bringing him joy today. "I had a big breakfast; that was bringing me joy, but then I ate too much." Brian Waldman is the founder of Camp Snap -- a camera company that has popped up in the past few years and that's challenging the entire Japanese camera industry in the point and shoot sector of the market. After speaking more to one another about joy, life, and how it should be, we get to a point where I'm really struck by something he says.

We’ve Got the Tea That You’re Looking For

By Chris Gampat

October 15, 2025

In 2025, we’re trying to get to a minimum of 2,000 subscribers as part of our membership program! Capture One is discounted for members! The New Phoblographer membership is now based on our website. Yes, we moved away from the app. It was a bittersweet move — but what we’re offering you now is even …

The Lens from 10 Years Ago That I’m Still in Love With

By Chris Gampat

October 15, 2025

In 2023, I reported that the Zeiss Loxia lenses all had problems with their apertures automatically changing and shifting on Sony cameras. Despite this, I'm still dreaming about a time when they were functioning and when I reviewed the Zeiss Loxia 50mm f2. That lens was beautiful in so many different ways, and as I look back on my review, I realized how nice the image quality was and is. I'm so infatuated by it that I went to my camera bag with Sony gear in it, mounted the 35mm f2 to a camera, and hoped that the problem automatically fixed itself. Alas, that wasn't the case. So why am I still in love with such a functionally flawed product?

The Gear and Grit Behind the 2025 Wildlife Photographer of the Year Winners

By Nilofer Khan

October 14, 2025

Wildlife photography is a genre that combines courage, creativity, and technological expertise. This year's winners of Wildlife Photographer of the Year, run by the Natural History Museum, London, have been able to achieve this with ease. After receiving a record-breaking 60,636 entries from 113 countries, the Natural History Museum has narrowed down the list to category winners and two title winners, who showcase the breathtaking beauty of the small and big animals. Here is a quick look at the best images that showcase the fragility of this lesser-seen side of our world.

OM System Lenses Just Got a Price Increase in the U.S. After Tariff Hike

By Nilofer Khan

October 14, 2025

The photo industry is seeing multiple challenges. On the one hand, there are the rising prices of cameras and lenses, and on the other hand, there are fewer jobs available today. However, an example of the former is presented to us yet again, as OM System announces its price hike. The company held out as long as it could in the United States before it had to give in. Here is a look at the prices and what to expect.

Canon’s New Zoom Lens Patents Could Challenge Tamron and Sigma

By Nilofer Khan

October 14, 2025

Canon has released a series of new patents, which showcase a range of zoom lenses. This is not the first time that we have seen multiple filings from the company, but it surely proves they want to grow their RF lineup with a more versatile focal range. While the company has multiple zoom lenses, the new patents showcase a series of odd ranges. Let's take a peek.

Dear Leica: Give Us a Real CL Digital Please

By Chris Gampat

October 14, 2025

Dear Leica, in 2017 you made one of the weirdest cameras I've ever seen you make. It was called the Leica CL -- and it was a digital ode to one of your best cameras. I only knew of one influencer with a boring voice who bought one. And no one has really spoken about it in years or even asked you about it. But I think it's time to have the discussion again. I truly think that you, Leica, could make the Q3 into a Leica CL digital camera of some sort.

Sony 100mm f2.8 G Master Review: This Could’ve Been So Much Better

By Chris Gampat

October 14, 2025

The Sony 100mm f2.8 G Master lens is the company's latest offering for those of us who want a macro lens. And here's where I still probably start to sound like the villain to so many Sony users. With this lens being the successor to the 90mm f2.8 lens, I am truly perplexed. Sony had a decade and I still feel like they did the bare minimum instead of striving for true excellence. Why do I think that? Well, there was a point where I was discussing with our staff that all I would've said in this review is that, "it's a lens." And indeed, it's a lens. The image quality is beautiful and it's what you'd expect from a G Master. That statement comes with the fetishization of reality that Sony has along with milk when you ask for cream -- even though Sony is capable of providing cream.