The Return of Pentax?

The latest from the Phoblographer for June 6th, 2025.

Author

Chris Gampat
June 06, 2025

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Here’s the latest:

Is Pentax Working on Affordable Zoom Lenses?

By Nilofer Khan

June 6, 2025

Ricoh's Pentax may not have a massive market share, but the company certainly has a loyal set of users. One of the few brands that still work with DSLRs and film cameras, Pentax recently won the hearts (and award) for its popular camera, the Pentax 17. An affordable film camera designed for analog enthusiasts, the device put Pentax back on the map. However, since the K-1 II, a full-frame DSLR launched in 2018, the camera company has not yet revealed a new device for this segment. However, despite this, a new lens patent published by Pentax proves that all may not yet be lost.

5 Best Point-and-Shoot Camera for Film Aficionados

By Nilofer Khan

June 6, 2025

Film photographers have seen a massive reintroduction of the format in the digital world. While the numbers are still relatively smaller, there are many practitioners who choose analog today to challenge themselves or to build a project with a distinct vision. It may seem that the joy of film photography was never lost. If you are someone who has recently shown interest in analog or just wants a second camera for yourself, then these point-and-shoots will be ideal for you. They are cost-effective, popular, and continue to be loved by many.

Godox V480 is a New Affordable TTL Flash With Touchscreen

By Nilofer Khan

June 6, 2025

Godox is one of the few companies that creates affordable lighting equipment for photographers. Whether you are into portraits, weddings, street, or commercial photography, Godox has something for everyone. The company has a wide portfolio of TTL on-camera flashes for varying needs, and joining this lineup is the V480, which is ideal for outdoor photographers. Here is a quick look at its specs and price.

5 Best Canon Cameras For Wildlife Photography

By Nilofer Khan

June 5, 2025

Canon may have been late to the mirrorless game, but the company has launched some exceptional cameras over the years. While their initial model was not exactly the best, in later editions, the company worked hard to improve its flaws. Today, in their diverse portfolio, you have cameras that work well for photographers from varying genres. Today, we take a look at 5 cameras that are quite perfect for wildlife photographers from different skill sets.

Will the Hasselblad X2D II Impress Photographers?

By Nilofer Khan

June 5, 2025

Medium format cameras are the next big deal for photographers. While full frame cameras are perfect for a variety of genres and needs, there are some who want more pixels to capture the details in their images. This is also why the demand for larger sensors and higher megapixel is driving the industry, no matter how niche the audience may seem. Hasselblad, a legacy brand, is known for creating exceptional medium-format cameras, which have been used not only by commercial photographers but also by astronauts. It now appears that the Hasselblad X2D II is on its way, with new images of the device having surfaced. Here's what you can expect from the medium format device.

Will Canon Create Smarter, Faster Autofocus Lenses

By Nilofer Khan

June 5, 2025

Canon has some exceptional cameras that have been perfect for fast-paced photography. Models such as the 5D series, the R3, and the R5 have been recommended for a variety of photographers. These cameras offer great autofocus, and with them, lenses such as the 100-500mm f4.5-7.1 L IS USM, the RF 15-35mm F2.8 L IS USM, and the RF 24-105mm f4-7.1 IS STM also perform quite effectively. To continue the tradition of fast autofocus lenses that can meet the demands of the mirrorless cameras, Canon has been working to create compact autofocus lenses. Here's a look at what the new patent suggests.

No, Your Camera Does Not Love You Back

By Chris Gampat

June 5, 2025

I remember nearly 20 years ago, photographers worked with manufacturers on marketing campaigns about being in love with their cameras. And more importantly, they also spoke to the idea of there being a romance with them. Well, the truth is that they often end up just being long term flings until something newer and better comes around. If you've paid attention to the way that people talk about relationships, then this will all sound too familiar. The truth is that if you're a reader of this website, you're probably infatuated with cameras. And that's quite fine -- but like any good relationship, you have to remember to take care of yourself too. That means that you're using the tool to make images that cannot be duplicated or replicated by a generative AI at all.

Viltrox AF 50mm F2 Air for Nikon Z Mount is the Niftiest Fifty

By Alberto Lima

June 5, 2025

If you’ve ever turned to a photography forum to ask, “What’s the first lens I should buy?” You’ve probably been steered to a “nifty fifty,” a 50mm lens with a fast aperture (typically around F2.8 or faster) and a small price tag. If you’ve recently purchased a Nikon mirrorless (Z-mount) camera and have been thinking about your first 50mm prime lens, the Viltrox AF 50mm F2 Air makes a strong case for being the niftiest of the fifties.

What We Want From the Panasonic LX100 III

By Nilofer Khan

June 5, 2025

Panasonic recently introduced the Lumix S1R II and the ZS99, both cameras being at two different ends of the spectrum. While one is a 44MP full-frame camera for professionals, the other is a compact camera with a  20MP 1/2.3-incg BSI-CMOS sensor designed for casual shooters and enthusiasts. It isn't hard to judge why the Panasonic Lumix ZS99 became a hit amongst young photographers, with many still looking it up on Google to purchase it. It now appears that Panasonic has reportedly registered a new camera, which could add to the growing compact camera lineup.